PuraVida Sports

Ethiopia Launches Bold Government Backed Bid to Host AFCON 2028 Despite Infrastructure Hurdles

Ethiopia has launched an official bid to host the 2028 Africa Cup of Nations, aiming to return the tournament to the country for the first time since 1976. While showcasing ambition, the bid faces sig...

IBA Knocks Out Apparel Giants With Heavyweight Champ Murat Gassiev signing

In a fierce disruption of the combat sports market, the IBA clothing brand has signed WBA Heavyweight Champion Murat Gassiev as its global brand ambassador, freezing legacy rivals out of the champion'...

'Change is Necessary!' - Players unite against Fifa

A coalition of current and former football players, including Mikael Silvestre, Lucy Bronze, and Emmanuel Petit, has demanded structural change at FIFA, accusing President Gianni Infantino of prioriti...

From the Tracks to the Altar: Usain Bolt Finally Puts a Ring on it After 13 Years! (Photos)

Jamaican sprint legend Usain Bolt turned his monumental 40th birthday bash into a historic romantic milestone at the weekend by proposing to his partner of 13 years, Kasi Bennett, on a stunning roofto...

1:58:51? Kejelcha Sub-Two Mathematics Threaten Sawe World Record at Thrilling Valencia Marathon Preview

Following his 56:51 world half-marathon record in Buenos Aires, Yomif Kejelcha is set to challenge Sabastian Sawe’s 1:59:30 world marathon record at the upcoming Valencia Marathon. Based on the 2:41 m...

Lion Returns From Shadows as Paul Biya Breaks Mysterious 74-day Absence to Shower Cameroon’s Football Queens with Houses, State Medals

Cameroon's President Paul Biya made a dramatic return to public life after a mysterious 74-day European absence, choosing the grand stage of the Unity Palace to honor the nation’s history-making women...

How Yomif Kejelcha’s Hybrid Training, Carbon Innovation Broke Sub-57 Barrier to Dethrone Jacob Kiplimo

Forget the old playbook—the boundary between track speed and marathon volume has officially dissolved. Yomif Kejelcha’s mind-boggling 56:51 performance in Buenos Aires did not just shave 29 seconds of...

Bald Pep Jealous as Newly-buzzed Haaland Draws Blank Against Bournemouth

Erling Haaland has shed his iconic blonde locks for a striking buzz cut, sending shockwaves through football and leaving former Manchester City boss Pep Guardiola deeply envious. The striking makeover...

Lando cooks in Zandvoort chaos as Mercedes flop the strategy

Lando Norris secures brilliant back-to-back victory for McLaren at the 2026 Dutch Grand Prix. The action-packed race at Zandvoort shook up the championship standings after home hero Max Verstappen suf...

Joe Sang Goes the Distance in Sydney to Rescue Vulnerable Kenyan Children

As corporate leader turned philanthropist Joe Sang prepares to rub shoulders with global athletic giants like Olympic Gold Medalist Peres Jepchirchir and Vivian Cheruiyot on the brutal, undulating hil...